The Anti-VC

We're not unicorn hunters and don't believe in high burn, uneconomic models that reach for market share. We look for solid businesses built by founders who are cash efficient, scrappy, and pragmatic. We focus on companies with $2mm to $20mm of run-rate revenue and year over year growth of 50%+. We'll invest anywhere in the US or Canada, and can look at international opportunities. We prefer leading $1mm to $10mm Series A or B rounds, but can also follow. We like plain-vanilla preferred stock in traditional growth rounds, inside rounds, recaps, secondaries, and restructurings. Unlike other VC, we like hearing from founders directly; email our Managing Partner any time at

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Our portfolio is diverse and includes software and other recurring revenue models.

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The Blossom Street
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The makeup of SaaS headcount

What percent of SaaS employees should be in R&D, or sales & marketing, or G&A? It’s a question that was recently posed to us, so we dove into the prospectus’ of 31 large and recognizable SaaS companies to find the data. Observations are below.   Median headcount. The median headcount of the dataset was 867…
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Strategic investors can hurt you

Often we hear founders get excited about strategic investors — corporations making venture investments — because the founders think the strategic investor will assist with the product roadmap, become a customer, intro the company to new customers, add credibility, and potentially acquire the company at some point. However, strategic investors have not been a benefit to our companies. Below…
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One way to grow in SaaS: M&A

Today Unity Software goes public. One very interesting graphic in their prospectus is below, which shows their journey to becoming a public company. It’s been a long road for Unity (founded 2004) as it is for most every successful company, but one thing that stands out is the number of acquisitions they’ve made along the…
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Using LinkedIn for prospecting

LinkedIn was born as great way to find your next job. It has evolved into one of the best Social Prospecting tools for finding your next customer.  We recently reviewed “The Fundamentals of Linkedin” which is a primer on social prospecting for sales reps.  It’s by The Bridge Group (, a SaaS sales consulting firm…
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