The People's VC

We're not unicorn hunters and don't believe in high burn, uneconomic models that reach for market share. We look for solid businesses built by founders who are cash efficient, scrappy, and pragmatic. We focus on companies with $2mm to $30mm of run-rate revenue, with year over year growth from 20% to 50%+ depending on revenue. We'll invest anywhere in the US, Canada, UK, Australia, and broader Europe. We prefer to lead, but also follow. We like plain-vanilla preferred stock in traditional growth rounds, inside rounds, recaps, small rounds, secondaries, and restructurings. Unlike other VC, we like hearing from founders directly. Email our Managing Partner at sammy@blossomstreetventures.com.

Who We Are

The Numbers

24

Companies Funded
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35

Total Capital
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2

Check Size
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2-4

Decision Process
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Our Approach

Our
Portfolio

Our portfolio is diverse and includes software and other recurring revenue models.

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Fresh
Insights

The Blossom Street
Ventures Blog

AE and SDR data

The Bridge Group is a SaaS sales consulting firm that we hold in high regard.  They release outstanding sales data which can be found at their site, bridgegroupinc.com.  We recently reviewed their “SaaS AE Metrics & Compensation Report” which compiles data from 287 executives at SaaS companies with median revenue of $27mm and median ACV…
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SaaS multiples are now 13x

SaaS comps continue to be strong. Of the 120 SaaS companies we follow, the average public SaaS business is trading at 20.0x revenue while the median is 13.0x. The gap between the average and median is wider than ever at 7.1x, meaning premium SaaS companies are getting outlier valuations. 57% of companies are trading at…
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Lessons from the latest SaaS IPO

Amplitude is a software company that just went public. Below are some of the highlights from their prospectus. The key learnings we took away: charge for the value you’re providing, not just by user; upsell by expanding use cases for the client; drive unlimited usage at the customer to make yourself sticky; and international markets…
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Learnings from the latest SaaS IPO – ForgeRock

ForgeRock is a software company that just went public. Below are some of the highlights from their prospectus. The key learnings we took away: this is a software company that transitioned to SaaS from perpetual license, pricing is not per-user, 3:1 ARR:loss ratio which is good in our view, sales are global, and upsells are…
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